Post Graduate Certificate in Digital Marketing & Growth - Batch 04
3rd May 2026
The one-year Post Graduate Certificate in Digital Marketing & Growth culminated in a campus immersion and valedictory ceremony, marking the successful completion of the programme by 44 marketing professionals from across the country and abroad.
Led by Prof. Amit Shankar and Prof. Pankaj Vishwakarma, the programme was designed to build a strong foundation in marketing while equipping participants with practical, industry-relevant digital skills.
The curriculum covered fundamentals of marketing and consumer behaviour, core concepts of digital marketing, and hands-on practice in search engine optimization (SEO) and search engine marketing (SEM). It also focused on digital and social media marketing analytics, along with understanding the broader context of digital transformation in business.
The valedictory ceremony also featured the distribution of merit certificates and group presentations, showcasing the participants’ learning and application over the past year.


