Shiwangi Singh
Strategy
Assistant Professor
shiwangis[at]iimv[dot]ac[dot]in
About
-
Current Position: Assistant Professor, Strategy Area, Indian Institute of Management Visakhapatnam
-
Highest Qualification: Ph.D., Strategic Management, Indian Institute of Technology Delhi, India (2021)
-
Total Experience: 5 years (Academia: 4 years | Industry: 1 year)
-
Research Interests: Digital Innovation; Dynamic capabilities; Emerging technologies; Innovation implementation; Technology roadmapping; Strategy execution
-
Teaching Areas: Strategic Management (Core); Entrepreneurship (Core); Current and Emerging Issues in Strategic Management (Elective); Management Consulting (Elective); Strategic Management of Technological Innovation (Elective)
-
Academic Profile: Shiwangi Singh’s research explores strategy implementation and execution in digitally transforming organizations, with emphasis on digital innovation, strategic foresight, technology roadmapping, and technology adoption. Her work generates actionable insights that support effective strategic decision-making and organizational adaptability.
Teaching
PGP/MBA (Graduate)
-
Strategic Management of Technological Innovation| Role: Elective | Term/Year(s): VI, 2024-26
-
Entrepreneurship I Role: Core | Term/Year(s): Term II, 2025-27, IIM Ranchi
-
Strategic Management | Role: Core | Term/Year(s): Term III, 2024-26, IIM Ranchi
-
Management Consulting | Role: Elective | Term/Year(s): Term V, 2023-25, IIM Ranchi
Research & Publications
Journal Articles
-
Singh, S., Dhir, S., & Sushil, S. (2025). “Advancements and Applications of Total Interpretive Structural Modeling (TISM): A Review.” Systems Research and Behavioral Science. (Accepted for publication) [ABDC: A]
-
Singh, S.. (2025). “Strategic Flexibility: A Thematic Review and Research Agenda.” Global Journal of Flexible Systems Management. (Accepted for publication) [ABDC: A]
-
Singh, S., Singh, S., and Dhir, S. (2025). “From Tweets to Trends: Understanding Public Opinion on Emerging Technologies.” Journal of Policy Modeling. (In press) [ABDC: A]
-
Yadav. S.K., Singh, S., Vijay, T.S., & Singh, S. (2025). “Strategic Roadmapping for the Future of Retail Healthcare.” Journal of Retailing and Consumer Services, 87, 104351. [ABDC: A]
-
Jain, A., Pradhan, D., Kuanr, A., & Singh, S. (2025). “Self‐quantification and consumer well‐being: A meta‐analytic review.” Psychology & Marketing, 42, 514–538. [ABDC: A]
-
Vijay, T.S., Prashar, S., and Singh, S. (2025). “Understanding E-Retailer Characteristics and Post-Purchase Behaviour: Moderating Role of Confirmation.” International Journal of Retail & Distribution Management, 53 (3), 260-277. [ABDC: A]
-
Singh, S., & Vijay, T. S. (2024). “Technology roadmapping for the e-commerce sector: A text-mining approach.” Journal of Retailing and Consumer Services, 81, 103977. [ABDC: A]
-
Singh, S., Dhir, S., & Sushil, S. (2022). “Developing an evidence-based TISM: an application for the success of COVID-19 Vaccination Drive.” Annals of Operations Research, 348(3), 1745 - 1797. [ABDC: A]
-
Singh, S., Singh, S., Kraus, S., Sharma, A., & Dhir, S. (2024). “Characterizing Generative Artificial Intelligence Applications: Text-Mining-Enabled Technology Roadmapping.” Journal of Innovation & Knowledge, 9(3), 100531. [ABDC: A]
-
Singh, S., Singh, S., Chikhale, M., & Dhir, S. (2024). “Critical Success Factors for Emerging Technology Adoption, Strategic Flexibility, and Competitiveness: An Evidence-Based Total Interpretive Structural Modeling Approach (TISM-E).” Global Journal of Flexible Systems Management, 25, 601–628. [ABDC: A]
-
Singh, S., Dhir, S., & Sushil. (2024). “The emotions for COVID-19 vaccine: Insights from Twitter analytics about hesitancy and willingness for vaccination.” Journal of Policy Modeling, 46 (5), 964-984. [ABDC: A]
-
Vohra, V., Singh, S., & Dutta, T. (2024). “Embracing flexibility post-COVID-19: A systematic review of flexible working arrangements using the SCM-TBFO Framework.” Global Journal of Flexible Systems Management, 25, 1-26. [ABDC: A]
-
Singh, S., Singh, S., Koohang, A., Sharma, A., & Dhir, S. (2023). “Soft computing in business: exploring current research and outlining future research directions.” Industrial Management & Data Systems, 123(8), 2079-2127. [ABDC: A]
-
Singh, S., Dhir, S., Evans, S., & Sushil. (2021). “The trajectory of two decades of global journal of flexible systems management and flexibility research: A bibliometric analysis.” Global Journal of Flexible Systems Management, 22, 377-401. [ABDC: A]
-
Srivastava, S., Singh, S., & Dhir, S. (2020). “Culture and International business research: A review and research agenda.” International Business Review, 29(4), 101709. [ABDC: A]
-
Singh, S., Dhir, S., Das, V. M., & Sharma, A. (2020). “Bibliometric overview of the Technological Forecasting and Social Change journal: Analysis from 1970 to 2018.” Technological Forecasting and Social Change, 154, 119963. [ABDC: A]
-
Sarkar, G., Singh, S., Vijay, T. S., & Jain, P. (2025). “A hierarchical approach to coopetition: Leveraging critical success factors to drive innovation performance.” Journal of General Management, 03063070251396317. [ABDC: B]
-
Pooja, Singh, S., Singh, S., Chikhale, M., & Dhir, S. (2025). “Modeling Critical Factors of MNCs International Performance in the Context of Digitalization: An Integrated M‐TISM and MICMAC Approach.” Thunderbird International Business Review, 67, 533-551. [ABDC: B]
-
Yadav, S. K., Singh, S., & Prusty, S. K. (2025). “An integrative perspective on inter-organizational collaboration in healthcare: a modified total interpretive structural modeling approach.” Journal of Health Organization and Management, 39 (5), 688-711. [ABDC: B]
-
Singh, S., & Singh, M. (2025). “Modelling the critical success factors for value creation in social entrepreneurship.” Journal of Social Entrepreneurship, 16(3), 1129–1153. [ABDC: B]
-
Singh, S., & Singh, M. (2024). “How entrepreneurial orientation improves performance of new ventures: The mediating role of innovation ambidexterity.” Journal of Research in Marketing and Entrepreneurship, 26(4), 740-759. [ABDC: B]
-
Yadav, S. K., Singh, S., & Prusty, S. K. (2024). “A systematic review of business models in healthcare: research directions for emerging and developed economies.” Benchmarking: An International Journal, 32 (4), 1308-1337. [ABDC: B]
-
Singh, S., & Dhir, S. (2024). “Knowledge transfer and innovation in multinationals: a review of the literature using SCM-TBFO framework.” Benchmarking: An International Journal, 31(2), 508-534. [ABDC: B]
-
Singh, S., & Dhir, S. (2022). “Modified total interpretive structural modelling of innovation implementation antecedents.” International Journal of Productivity and Performance Management, 71(4), 1515-1536. [ABDC: B]
-
Singh, S., Paul, J., & Dhir, S. (2022). “Innovation implementation in Asia-Pacific countries: a review and research agenda.” Asia-Pacific Business Review, 27(2), 180-208. [ABDC: B]
-
Singh, S., Akbani, I., & Dhir, S. (2020). “Service innovation implementation: a systematic review and research agenda.” The Service Industries Journal, 40(7-8), 491-517. [ABDC: B]
-
Singh, S., & Dhir, S. (2019). “Structured review using TCCM and bibliometric analysis of international cause-related marketing, social marketing, and innovation of the firm.” International Review on Public and Nonprofit Marketing, 16, 335-347. [ABDC: B]
Conference Papers (Peer-reviewed)
-
[Author(s)]. [Year]. “Title.” Conference, Location.
-
Pooja, Singh, S., Singh, S., Chikhale, M., & Dhir, S. (2023). “Digitalization and International Performance of MNCs: A Relational Analysis using m-TISM.” 2023 Academy of International Business (Asia Pacific Regional Conference), Bangkok, Thailand.
-
Singh, S., Singh S., Chikhale, M., & Dhir, S (2023). “The Role of Emerging Technology Adoption and Strategic Flexibility in achieving Competitiveness: An evidence-based Modeling (TISM-E).” British Academy of Management. Brighton, United Kingdom.
-
Singh, S., Sharma, M., & Dhir, S. (2021). Antecedents and Mediating Role of Digital Transformation in Improving Firm Performance. International Conference on Management of Technology, Cairo, Egypt.
-
Singh, S., Rathore, S.S., & Dhir, S. (2020). "BYJUS’: Shaping the future education with technology." NACRA Conference, Online.
-
Singh, S., Dhir, S., Das, V.M., & Sharma, A. (2018). The Role of Institutions in Fostering Entrepreneurial Ecosystem: A Modified Total Interpretive Structure Modelling Approach. 18th GLOGIFT Conference, IIM Lucknow, Uttar Pradesh, India.
-
Singh, S., Dhir, S., Das, V.M., & Sharma, A. (2018). Measuring Innovation Management from Firms’ Perspective: A Review. PAN IIT International Management Conference, IIT Roorkee, Uttarakhand, India
Book Chapters
-
Singh, S., Dhir, S., Das, V.M., & Sharma. A. (2019). “Interrelationships among the Institutional Enablers of National Innovation System.” In Advancements in Global Business Research Across Emerging Countries, Z.U. Ahmed, & S. Raj (Eds.) McGraw Hills.
Cases
-
Singh, S., & Vijay, T.S. (2025). “Microsoft’s Crossroads: Partnership Challenges with OpenAI.” IVEY Publishing, W46009.
-
Sarkar, G., Singh, S., & Vijay, T.S. (2025). “Tech-Tailor: Scaling Customization in the Age of Technology.” IVEY Publishing, W45755.
-
Singh, S., DasGupta, S., & Majumdar, S. (2025). “CRED: Sustaining Competitive Advantage Through Customer Prioritization.” IVEY Publishing, W44487.
Services
Academic Service (External)
-
Reviewer: Journals [Global Journal of Flexible Systems Management; International Journal of Retail & Distribution Management; Journal of Economic Surveys; Journal of Hospitality and Tourism Management; Systems Research and Behavioral Science]
-
Associate Editor [Journal of Foodservice Business Research]
-
Editorial Board [Humanities and Social Sciences Communications]
-
Session Chair: Strategy & Entrepreneurship: 10th Pan IIM World Management Conference | [Year: 2025]
Award And Recognition
Top 1000 researchers of India in 2023, Career 360 (2023)


